WRITING BASED BUSINESS-4 TIPS FOR MAKING A GREAT MISSION STATEMENT

Your mission statement tells the world what you want to do via your writing-based company and what product your writing business plans to deliver to the public. Here are some suggestions for writing a great mission statement.

1. A mission statement ought to be characterized by clear, purpose-driven language that utilizes behavioral terms. The following is a working mission statement: "The XYZ Company helps people write personal and family stories." Avoid using intangible (non-behavioral) words like "excellence" and "help people appreciate." They can mean too many things and so can end up meaning nothing.

2. It ought also to include a mention of your products. Since a company does well (especially at its beginning) to deliver a small number of products, plan to develop and then list no more than three-at most four-products you intend to offer the public. Ideally, it is possible for a client to buy several of your products consecutively or as a bundle. XYZ's mission statement could go on to say: "We do this via books, workshops, tele-classes, editing, coaching, co-authoring and book production services and teacher training packages and programs."

3. It ought to be brief. If you use more than 15 words to make a mission statement, rewrite it with 15 or fewer words. This is not an essay but a sort of slogan.

4. It ought to be a guide for making decisions for your company. Make sure it reflects what you want to do and be.

Good luck in setting up your company.

For your FREE 36-page Jumpstart Your Memoir Business Success book, go to http://www.turningmemories.com/jumpstartbusinessbook.html

Becoming a better memoir professional requires knowledge, but knowledge must be reinforced with practice. Business tele-classes provide knowledge backed up by week after week of practice with feedback. Coaching and certification available. For more information on Business Tele-classes call 207-353-5454 or visit http://www.turningmemories.com/bizsupport.html

Article Source: http://EzineArticles.com/?expert=Denis_Ledoux